Our AI platform finds problems people already pay to solve,
tests every idea with real pre-sales, and builds only what sells.
Then we run it.
Every idea is tested with real pre-sales before anything gets built.
Spending, anything public and messages to people always wait for approval.
Each startup lives in its own accounts, from domain to payments, so it can stand on its own.
No invented reviews, user counts or logos. If it isn’t real, it isn’t on the page.
How it works
Our target is seven days from a problem worth solving to proof that people will pay for the fix.
The engine reads forums, reviews and search data for problems people already pay to solve, and scores every idea on evidence.
Each shortlisted idea gets a small brand, a pre-sale page with a real checkout and a capped ad test.
Go, iterate or kill, against thresholds locked before any money is spent. A killed idea refunds every pre-sale.
The ideas that sell get built, launched and run as brands of Malchev & Co.
Spend is capped before a test starts, and a killed idea refunds every pre-sale.
What we build
One focused product per company, each tested before it is built and run by us after launch.
Focused tools that save a specific team a specific hour.For example, invoice reminders for freelancers
Narrow assistants that do one job well, with a person in the loop.For example, a review-reply assistant for local shops
Templates, guides and courses that solve a problem on day one.For example, a pricing kit for new agencies
The startup engine
Want the engine for your own startups? Join the waitlist.